A rebrand is like a new beginning for a company. It doesn’t mean that you have to announce RIP to your old brand, but it's like a progressive, more developed identity which companies are ready to take once they’ve been active for sometime within their market. A rebrand is usually quite pricey so you need to be fully prepared to roll out everything in an effective manner so that you can get that ROI. A rebrand is carried out for different reasons, but most of the time it’s to do with increasing revenue and brand exposure, after reaching a static period in a business. Some businesses choose to team up with a creative agency to take on board the project and this is probably one of the best ways because they tend to have a vast knowledge on the subject and perhaps some great previous results to back them up. But not all businesses can afford to fork out the big bucks for agencies, so they can take this upon themselves. There is a lot of creative thought process and strategic thinking behind a rebrand, so a brainstorm is the first thing you should begin with. This would entail research on your market including your market positioning, the customer personas and their journey, even your internal communication strategy because every department/staff member plays an important part in the rebrand.
Here are some very important factors to consider before beginning your rebrand.
CONSIDER YOUR COMPANY VALUES
As the father of Digital Revolution, Steve Jobs once said, marketing is about values. At the end of the day, regardless if your market is B2B or B2C, you are marketing to people. The company values lie at its core and are the most important pillars you need to establish first. They determine how you portray your brand to the public, what your brand stands for and why should people/businesses work with you. It’s as simple as that. Company values are generally born from the founder of the company. They say that you can tell a lot about a brand by knowing its founder and this is very true. A business starts from somebody’s vision, and with that comes a lot of passion which is transferred into the hard work put in and the continuous motivation to keep it going and profitable. So establish your values according to what your business stands for. People should be able to read these and have a complete understanding of your company. They are the heart of your brand and what drives emotional behavior behind your customer’s decision to purchase your products/services.
The second most important thing after your values and brand pillars, is to make sure that internally, your employees have a full understanding of what this rebrand means. As with everything, change must happen from within first and this applies to a rebrand as well. The last thing you want is for them to think you are just changing your logo. Every department within a company must fully be educated on the purpose of the rebrand and should understand the changes that come with it. Sometimes, companies fail to do so and the communication can get disjointed from internal to external sources, which can turn into a disaster. Get everyone involved and be enthusiastic about it all. Rebrands usually cost a lot of money and so it’s important everyone who is part of the business is 100% behind it. Run monthly meetings with everyone in the company about the progress of the rebrand and get their input. After all, everyone involved in a business knows it well enough to give their opinion which will make a valuable contribution.
Marketing is all about painting the ideal image for the product or service you sell. This image should be appealing to your customers and when they see it, they should be able to see themselves as part of it, to fit with their lifestyle and needs. Working with a creative agency or a web designer (depending on your budget) you can make some magic happen. In fact, you will most likely need to partner up with somebody who is knowledgeable in design to help you adjust or create a whole new logo. Take in consideration the colors that your brand evokes and the type of imagery that you show to match your products and services. Your overall website look and feel is what drives people to go beyond the homepage and actually use that call to action which brings the ROI. Make sure that everything is uniform and that the color palette you choose is consistent throughout your website. If you can source your own photos that will make you brand stand out instantly and more unique from your competitors. Using stock photos is not a bad idea if your budget is on the modest side of the ladder, but this means that you may see them used on other websites also.
GET THE MEDIA INVOLVED
Once your rebrand is complete, it is time to formally announce it to the public. This is going to give your brand more exposure and the ability to make the industry “news”. The more media outlets you get to write about it, the more credibility your brand will receive. Our society is very much influenced by magazines, newspapers and digital content outlets and by having your new company identity spoken about will definitely bring you some form of ROI. If you already have a PR department, they will know who to contact and what documents need to be prepared. If this is something that you will be doing yourself, your press release will be key to your announcement. There is a lot of talk out there about the “death” of press releases, but the public relations field still carries on some traditional methods, so you can never go wrong with a strong, informational press release. Introduce this to your list of contacts or create new ones who would be interested in the topic. As you should already have a rebrand strategy, strive to appear in all the media channels you have outlined in there, which should be specific to your industry.
The best way to get people together and present something new and exciting for your business is to throw a party. You can host an event where you invite your key media contacts including journalists, bloggers and editors you have worked with in the past or whom you may want to create future collaborations with. But if your budget only allows you to cater for one event, you can give your employees a reason to celebrate. Put on a special kind of event for them where you present the entire rebrand, from how the brand was and how it developed throughout the rebrand process. This will get them excited about it and make them feel completely valued and involved. At the end of the day, a company that really cares and shows appreciation for its people is one that has higher chances to succeed.
Have you recently had a rebrand? Let us know what you have learnt from it.
Goal setting is something that every business owner or career driven individual should incorporate in their lives. We don’t realise how much we actually achieve everyday because we tend to misplace importance of certain activites. Every morning, the people who are actually blessed enough to wake up and get out of bed fail to realise that this is a sort of an achievement in itself. This is because you have made the conscious decission of getting out of bed to make something happen for yourself on yet another day of your life. Arriving at work just as your shift begins is another victory that you can tick off your list for the day. Unfortunately, due to the fact that these are daily routines, people no longer see them as accomplishments; but on a smaller scale they are. The desire to make money most probably is what gets you going to work everyday. Because you are driven by the fact that by working you will earn money, therefore the cause is lead by the effect. Goal setting is all about setting objectives to achieve the outcomes you desire to manifest in your life. As we already established above, everybody can actually set and achieve goals, but let’s look at the bigger picture, where you set individual targets to meet your unique needs. To live a purposeful life, you need to look at your own needs, because this is what is going to make you take things one step further, get out of your comfort zone and strive for greatness.
The most important part of goal setting is establishing what is is that you really want to achieve. Always have in your mind that every action has a reaction and you need to set out te correct one to be followed by your desired reaction. First, you need to understand that your goal needs to be accurate and reliable, and of course completely realistic. For example, saying “I want to be more productive” is not a specific goal, but instead it is a state of being, a characteristic you are simply striving for. Brainstorm this further and ask yourself what is it about being productive that you want to achieve and why do you want to be more productive? Do you want to tick 5 things of your to do list everyday? Do you want to become great at presentations during business meetings? Are you looking at taking on a course to develop your management skills? You have to be as specific as possible. Having a clear vision towards your desired outcome is the fuel that drives you towards it.
MAP IT OUT
Once you have established what your goal is, you need to move forward with a strategic plan on how to make this happen. What must you do in order to get from A (your current state) to B (your desired destination)? Do you need to start creating to do lists? Do you need to sign up to a series of useful webinars? What are the skills you need to work on to take you to where you want to be? Identify all the steps that will bring you to the finish line. If you are in panic and feel stuck, search for somebody who has already done it. If you know somebody like this, get in touch with them; if you don’t, get online and search for a public figure or influencer who has already walked the path you want to take. Do plenty of research and study what they did to get to where they are. When we feel uninspired, the easiest way to combat this is to look outside of our own box/mind and seek further motivation. One important detail to always remember is that you have to be consistent, as very rarely success happens overnight.
TIMING IS EVERYTHING
At first, this may be very hard, but if you have taken the above steps to learn more about your journey towards your success, then you should have an idea on timing. Set a deadline of when it is you want to obtain your goal. Sometimes, certain goals we strive towards do already have a deadline, such as marathons, company presentations, award dinners etc. They have a specific date which you have to attend by. But if your goal is to start your own business for example, or sell your first product, you need to make the work and set yourself a “complete by” process. Looking at all the skills you will have to gain and the steps you need to take, calculate in your mind how long roughly will this take? When would you be able to finish all the above and would be ready to achieve it all by? If you still can’t figure it out, using universal calendar dates such as your birthday, Christmas, New Years, bank holiday weekends etc might motivate you further.
BE IN CONTROL
The most important thing by far in goal setting and victory is that you need to be in control of the outcome. There is absolutely no point setting a goal which requires an external input from somebody else. Why? Simply because you cannot control their decisions, time, thought process, etc. So, to achieve something, you must be in control of it 100%, at all times. That way, you are only depending on yourself to make things happen. You don’t have the time or the right to involve somebody in your own desires. To get what you want, you have to be the only one who can make it happen for yourself. So, if you say “I want work for a specific company”, you have to ask yourself: Am I 100% responsible for making this happen or would I need to rely on another person’s decision towards it? What role do I want to have in this company and do I have the necessary qualifications for it? If there is somebody else involved in the outcome of your goal, change it so that it becomes in your domination. Only you can discipline yourself towards your desired outcome. Looking at the above goal, you will probably have to rely on somebody to hire you. Are you the right fit for the company? Do you have the necessary skills to work there? Are you in an environment that allows you to work for this company- or are they in a different city/country? Do they have a position available for the role you want? So instead, you could say “I want to gain the skills required to become a financial director (for example, here you would put the role you want). See how it changes? Now you are responsible and have a clear vision of what you need to get done for making it possible.
BRING YOUR GOAL TO LIFE
It is not enough to tell yourself what you want. As with everything else in life, practice makes perfect (well that’s the saying although perfection cannot be truly measured therefore it does not exist). Ask yourself what will you feel once you accomplish your goal? Where will you be? Who will you be with? How will this impact your life? Give yourself the fairness of actually living as if this has already happened so that you are aware of what it will be like when it does happen. The unconscious mind works in miraculous ways so visualising it all before it happens, helps your brain identify it when it does. Something that really helps is writing your goals down and every morning, when you wake up before you do anything else, take your list and read each goal out loud. Write the goals as they have already happened so that your brain starts to believe it. Do this every morning until it is so fixed in your mind that you know 100% that you are going to get there by your deadline.
And remember, everything you want is within your reach. You just need a really good strategy behind it and a lot of hard work to make it happen.
If you are a business owner you definitely need to be on Twitter. Every social media platform has its benefits, but Twitter is particularly effective not only to promote your business (in a social media friendly way of course), but also to connect and engage with influencers in your specific field, from all over the world. Knowing who to follow and how to network on Twitter can be a slow process to begin with, particularly if you are a novice at it. Twitter is all about consistency of posting and keeping it short and to the point (hence the 140 characters allowance). Sure you can follow the “big guys”, the innovators, the world’s most well known entrepreneurs and CEO’s, but the chances of getting a reply or a retweet from them are very slim; not because they don’t want to, but because the whole world is trying to reach out to them. We’ve put together a list of 10 very useful Twitter accounts you should definitely start following and connect with them.
Lolly Daskal is a coach and public speaker currently living in New York. She is a columnist at Inc, Fast Company, Psychology Today and Huffington Post. Her Twitter account brings daily updates with a fresh outlook on things to motivate and inspire business enthusiasts.
Larry is the founder of popular SEO platform WordStream and a top columnist for Inc Magazine. Following him on Twitter will help you discover some amazing tips on SEO and social media best practices. His posts receive plenty of engagement from the Twitter audience and he is very active on the platform.
As a professional public speaker and author, Brian Tracy is followed by over 350,000 people on Twitter. His account often includes inspirational quotes and articles on leadership and business success. If you are keen on learning more about goal setting, this account is great for that.
David Dugan is a business mentor and coach in Brisbane, Australia. His Twitter account includes all things entrepreneurial and business, including some amazing articles on how to grow your business. David’s insight and knowledge will no doubt help inspire your own path in your business.
Ranked in the top 100 leadership experts in the world, Gordon Tredgold is a keynote speaker and business coach. He is the author of several books focused on business growth and leadership, including his latest one, called FAST which brings to the surface different methods that help business grow and get results. He is an active user of Twitter and often engages with his audience.
Cynthia Johnson is a business advisor and keynote speaker from Venice Beach, California. She is also a columnist for Entrepreneur.com and Search Engine Journal. She has over 1 million followers on Twitter where she shares informational article appealing to already established and aspiring entrepreneurs.
Steve Keating is involved in leadership development and business growth.He is followed by over 800,000 people on Twitter, an account that brings to life very useful tips on sales development, getting business results and leadership.
Karen Yankovich helps companies use social media in a more beneficial way for their business. Her Twitter updates are particularly helpful if you are interested in learning more about social media use to grow your business and the effectiveness of each platform.
Ernie Bray is an entrepreneur and author from San Diego, California. He is the CEO of the insurance tech company, ACD. His posts focus on leadership and motivation for the aspiring entrepreneurs. He currently has 11,000 followers.
Dan Rockwell has been ranked by Inc as the top 50 leadership experts and an AMA top 30 leaders. It comes as no surprise that his Twitter account features all things leadership. Followed by over 300,000 people on the social platform, Dan Rockewell presents his audience highly informational blog posts all related to management and business, addressing topics people often want to know more about.
What Twitter accounts do you find most helpful? Tweet us and let us know
If you are an aspiring entrepreneur or career driven individual, then you probably know a thing or two about the world's greatest innovators. Those already established entrepreneurs, who have been through the excitement and struggling times of starting a business, and took risky decisions in order to bring sustainability, are some of the best people to look up to for inspiration and motivation. Mistakes are inevitable in business and very necessary, but learning from other's mistakes can help you make sure you don't make the same ones. And if you do, there are some very powerful words of wisdom to help you, spoken by the people who have created something truly great for the world we live in.
Here are the 23 most inspiring words of wisdom from the world's greatest visionaries:
1. THOMAS EDISON
"Our greatest weakness lies in giving up. The most certain way to succeed is always to try just one more time."
2. WINSTON CHURCHILL
"Success is walking from failure to failure with no loss of enthusiasm."
3. OPRAH WINFREY
"The key to realizing a dream is to focus not on success but on significance- and then even the small steps and little victories along your path will take on greater meaning."
4. ARIANNA HUFFINGTON
"We need to accept that we won't always make the right decisions. That we will screw up royally sometimes- understanding that failure is not the opposite of success, it's part of success."
5. ELON MUSK
"When something is important enough, you do it even if the odds are not in your favour."
6. JEFF BEZOS
"If you decide that you're going to do only the things you know are going to work, you're going to leave a lot of opportunity on the table."
7. WARREN BUFFET
"In the world of business, the people who are most successful are those who are doing what they love."
8. MARK CUBAN
"Work like there is someone working 24 hours a day to take it from you."
9. JACK MA
"Don't complain. the very important thing you should have is patience."
10. SIR RICHARD BRANSON
"The brave may not live forever...but the cautious don't live at all."
11. STEVE JOBS
"I'm convinced that about half of what separates successful entrepreneurs from the non-successful ones is pure perseverance."
12. ERIC THOMAS
"When you want to succeed as bad as you want to breathe, that's when you'll be successful. "
13. COCO CHANEL
"The most courageous thing is to think for yourself; aloud."
14. DIANE VON FURSTENBERG
"Never, ever blame others for what befalls you, no matter how horrible it might be. Trust you, and only you to be responsible for your own life."
15. BILL GATES
"Don't compare yourself with anyone in this world- if you do so, you are only insulting yourself."
16. MARK ZUCKERBERG
"I think a simple rule of business is, if you do the things that are easier first, then you can actually make a lot of progress."
17. SARAH BLAKELY
"I made a conscious decision not to tell anyone in my life. Now I tell people- don't tell anyone your idea until you have invested enough of yourself in it that you are not going to turn back. When a person has an idea at that conception moment it is the most vulnerable- one negative comment could knock you of course."
18. SAM WALTON
"Celebrate your success and find humor in your failures. Don't take yourself so seriously. Loosen up and everyone around you will loosen up. Have fun and always show enthusiasm. When all else fails, put on a costume and sing a silly song. "
19. LARRY PAGE
"I think it is often easier to make progress on mega-ambitious dreams. Since no one else is crazy enough to do it, you have little competition. In fact, there are so few people this crazy that I feel like I know them all by first name."
20. HENRY FORD
"The short successes that can be gained in a brief time and without difficulty, are not worth much."
21. CARLOS SLIM
"Mistakes are normal and human. Make them small, accept them, correct them and forget them."
22. MICHAEL BLOOMBERG
"There will be ups, there will be downs, there will be sideways. I can just tell you I have been hired, I have been fired, I have been lauded, I have been vilified. I've said some of the most brilliant things that just by accident appeared on my tongue, and I've said some of the dumbest things you could imagine. But each day, even the day that I knew I was going to be fired - I looked forward to because I've always believed that tomorrow was going to be the best day of my life. "
23. FREDERICK W. SMITH
"You can't make people do what's right. You can lead them and you can empower them to make the right decision, but if you don't produce a culture that allows them to do that, then all the rest is just bumping your gums as one of my old business partners used to say."
Who inspires you? Tweet us and let us know.
In times when we need career inspiration, we often turn to those who have already achieved the things we ourselves wish to achieve. These are the people who have walked the long road of hard work, made their fair share of mistakes and possibly even encountered some failures along the way before they reached success. Having an individual to look up to in those moments gives us the hope we need to continue pursuing what we set out to achieve. The reassurance that comes from the experienced “gurus” can sometimes be the kick we need to push ourselves further.
Everybody who is looking to have a top career and be extremely successful in their chosen profession can benefit from having a mentor. There are many different ways to become the best at what we do, but having a person who is highly experienced and who can teach us all we need to know is vital. Career mentors are the living proof that it is indeed possible to reach success. They are the epitome of professional victory and the confirmation for those who are critiqued for being “dreamers” that it can actually all become reality.
Here are 3 important life-changing lessons mentors can teach us.
Self-development is something that everybody should practice and this should be incorporated in our daily routine. Whether you take up a course to better your skills into something or watch Ted Talks to get a boost of knowledge, following a habitual schedule to better yourself as a professional is key. What is so special about having a mentor is the fact that they often see things in you that you don’t necessarily see in yourself. The best mentors are those who don’t have an emotional attachment to you because often this can be a barrier to what one sees in a professional. They are not there to sugar coat things, or to discuss your happiness; the best mentors will always be honest about your strengths as well as your weaknesses. They will be honest about the things you need to improve on and will not necessarily pat you on the back when you feel down – they are there to help you develop and with that comes a lot of honesty and self-realization. From this you will gain a realistic view of where you are now and how you can get to your desired destination more effectively. Great leaders inspire others to excel without forcing them to learn something, but instead by looking at their potential and enlightening one’s view of what amazing things they are actually capable of. Each mentor has a specific way of teaching so it’s important you find the right one who has a suitable teaching style for you.
There is no special formula for success, hard work and persistence are the key aspects to take in consideration. A great mentor will shed light on this by speaking to you about their mistakes and their failures they encountered before they reached success. They will be honest with you and tell you about the hard work that is absolutely necessary to put in so that victory can be attained. Most entrepreneurs, CEO’s, COO’s, MD’s and other high rising professionals will tell you that to combat all challenges that came their way they had to keep going and persist. It can be extremely difficult to do when everything goes wrong, but having that person who has already done what you are looking at doing is a fantastic way to get insight into what it’s to come, how to handle challenges and ultimately reach your professional goals. Behind all the great victories, there is usually a story of hardship and having somebody who can tell you this story, first hand is really the most amazing opportunity.
GET A TASTE FOR SUCCESS
There is a famous saying that states “You are who you surround yourself with”. We all belong to social groups that we choose based on our personality, our interests and aspirations in life. We decide who we want to spend our time with and this usually involves likeminded individuals with whom we can have a mutual understanding. These are the people who love us dearly and are always looking out for our best interest and that’s great. But let’s get something clear: Keep business and pleasure separate. Keep your friends, family, partners, neighbors etc for emotional connection, general life plans and personal matters. When it comes to professional endeavors, it is best to network with people who are already in the industry or even better, people who are much more successful than you are. If you really are who you surround yourself with, why not take a big step and go straight to the top? The right mentor for you will see potential in your ideas and your experience and will get back to you. Once you find that person, keep them close, learn everything you can and show your respect by going ahead with your career plans.
It’s certainly not easy to find an amazing career mentor, but like all the best things are worth waiting for, this one is also. And when you finally meet them, your life is really about to change. Buckle up and reach for your dreams. Everything is possible.
Social media is by far one of the world’s greatest inventions. We are part of a collective society and this means that by nature we are social beings. Platforms such as Facebook, Twitter, LinkedIn, Instagram and others are the fastest, most effective ways to connect with people from all over the world. They provide us with a space where people can create an impact on the world, bring change, awareness, promote themselves as professionals; a place where people can keep in touch with their loved ones when away from home. For business matters, it is an absolutely genius and easy way of promoting yourself, your products and services. No matter if you are a B2B or B2C focused business, you need to be on social media. The nature of your business determines the time and budget you may spend on each channel, but being active on all popular social media sites is absolutely vital. Since social media plays such a profound role in our personal and professional lives, let's take out 4 important lessons it taught us over the years.
YOU ARE WHAT YOU POST
People often underestimate the power that their social media accounts hold. Without us being fully aware of it, they have become a representation system of who we are and what we stand for. Most companies will gladly admit that when making their final decision on a candidate, they take a quick look at their Facebook, Twitter and LinkedIn profiles. It’s not only important to make sure that your photo is decent, but you also have to be aware of what posts you are contributing with. Updating your Facebook pages daily is a great thing, but the content behind that should be well thought of. We’ve all made the silly mistakes of posting hangover statuses or have been the victims of the classic examples of friends hacking into our accounts to post something that they thought was amusing on behalf of ourselves. But think carefully before you allow this to happen (yes you can be completely in control of your accounts and be sure this wont be an issue, after all that’s why we have passwords). Everything you post online stays online. Even if you have a revelation about the stupidity behind a previous post and decide to delete it, remember that the internet holds all the information in its files. And one quick search on you can bring up all those things you wish you never said.
One of the best aspects of all social media channels is in their ability to give us (its users) the opportunity to connect with likeminded individuals from all over the world. LinkedIn is one of the best platforms for this and the most obvious one of course. But lets not forget to mention the importance of Instagram, which is becoming more popular for online networking. Thanks to its private messaging feature, making contacts is more accessible now on the platform. It is no longer all about the nice looking photography and 10 daily hashtags you post with it. Remember the saying you are who you surround yourself with? Well this goes for social media also. Take a look at your channels and go to your friends/followers list. Who are the people who like what you post? Who are those who engage with your content? Are they similar to you or perhaps more successful than you are at this point? Are they people you aspire to or are they complete strangers with whom you have nothing in common with? It’s really important to establish early on who are the people you wish to be connected to online. Yes, it is a cyber world, but it’s the one we live in today.
QUALITY NOT QUANTITY
Most social media expert sites will advise you to post at least 2-3 times a day to create more engagement and popularity on your pages. This is completely true and it goes without saying that being active on your accounts will create more of a reputation for yourself and your business. But don’t mistake the quality of your content over how often you post. It is better to just have one thing worthy of being read, than having three things with no real purpose behind them, just for the sakes of an update. Some questions to ask yourself about your content are: Would I find this interesting if I saw it on my newsfeed? Would I want to share this with my contacts? And most importantly Would I want people to see that I engaged with this post? Remember that every time you like, comment or share a post, your friends or followers will be able to see this. If you are proud and happy to publicly announce you like that particular post, then go ahead. This means your content is valuable and has potential.
GOOD VISUAL CONTENT IS EVERYTHING
Regardless of what social media platform you are using, the visual content you post is very important. It can bring much more engagement than a written one. On social media, less is more when we look at user behavior. The easier it is to read and see the content, the higher the change of people engaging with it. Images are a great way to market what you do and promote your product. You don’t have to be a professional photographer to make them pop out because thanks to Instagram and other photo editing and filter using apps, you can make your images stand out and be unique. Think about how you are marketing your product or service in that image. Is it meant to bring a smile on people’s faces when they see it? Are they supposed to feel shocked or terrified? Is your image meant to inspire them? Ask yourself questions that can predict the users’ behavior and help you get it right.
These are only a few of the many lessons the online world has taught us. Each channel has its own importance and everybody will have a preference. What we should always remember is that if used in a smart way, social media can actually bring a lot of value to your life and business.
The difference between successful entrepreneurs and others is in the vision and persistence they hold. Those people who have successfully built an empire from nothing, are the individuals who focused on their vision and saw the outcome before it even happened. They didn’t give up when things fell apart. Instead, they acknowledged the obstacles and saw them as an opportunity to keep pushing forward because great things are worth the hard work. The truth is that being an entrepreneur is not easy. You have to sacrifice a lot and you have to be very good at saying no to things. There is no space for FOMO in the world of an entrepreneur. Many find it almost impossible to start an intimate relationship because this means they can get distracted, and any distractions from their business are not welcomed. Their priority is their business and compromising that is simply not possible.
Steve Jobs- People with passion can change the world
Being by far one of the world’s most appreciated visionaries of all time, Steve Jobs is named the “Father of Digital Revolution” and this in itself says it all. Growing up being a dreamer and a non-conformist were the qualities that set him apart from the rest. Mr Jobs believed that people with passion can change the world and he certainly practiced what he preached. He went on saying that individuals who have passion for what they do simply don’t give up because they do it for the love of it. They also free themselves from limitations. Steve Jobs taught us that if you love what you do and if you believe in your vision nothing can stop you from turning it into a global phenomenon. It’s no secret that entrepreneurs work insane hours, and there is no way they could stay sane without loving what they do. Having a consistent feeling of joy for your business concepts is the fuel that gets you to the finish line.
Jack Ma- See failures as opportunities
In a time when the internet was unknown in China, an extraordinary man had a vision that was about to change this forever. Jack Ma is the founder of The Alibaba Group, the world’s most profitable e-commerce platforms. He was no stranger to failure, having gone through a series of rejections, but he credits much of his success to this. This highly accomplished entrepreneur was rejected from getting a job at KFC in China; was told he was not good enough to be in the police force and Harvard rejected his submission 10 times. When failure hits, you have two choices: you either keep going or you quit. Ma decided to keep going, in fact with more confidence and determination. He believed that his concept was good enough and he worked incredibly hard to get it out there to the world. The Alibaba Group founder looks at skeptics as an opportunity. He says that it is actually a good thing when others doubt you because then you have the chance to prove them wrong. A humble man with a desire to continue to inspire millennials and the next generation of entrepreneurs, Ma is certainly a great role model and an incredible visionary.
Eric Thomas- Stop the blame game. Stop looking out the window and look in the mirror
Eric Thomas is one of the world's most uplifting public speakers. Everybody who reads about his story will feel inspired. His life certainly gave him a fair share of lemons and he turned these into the sweetest lemonade possible. He works with very successful elite athletes, students, kids from unfortunate backgrounds and various communities. He is one of the most truthful public speakers out there because when he speaks you can feel that it's coming from the heart. If you are looking for an easy way to make yourself feel better, you will certainly not find it by listening to Mr Thomas, but if you are ready to change your life and face your demons, he's your man. There's no sweet talk from him, only truth and pure honesty. In most of his talks, Eric Thomas puts a strong emphasis on the need for people to take responsibility for their own actions, to stop pointing the finger at others and to look at yourself instead. He says that most people will blame others for whatever is happening in their life which will not get you anywhere, so instead you need to look at yourself and how you can do things better. And then do it. Accountability is a common trait most successful leaders hold and this is very important towards your own quest for victory. When you stop blaming others, you are actually in control of your life and the decisions you make. And when you are in control, you can achieve your goals.
Oprah- Don't let your past pave your future
One of the world’s most successful and liked women, Oprah Winfrey is living proof that your past does not determine your future. Growing up in poverty and raised by a single mum, many would say she had no bright future ahead. But the amazingly talented lady showed the world that anything is possible. She started her career in radio, and what set her apart from the rest was her passion and with that came confidence. That’s the thing about passion, when you got it, nothing stops you from believing in yourself, your vision and achieving your dreams. Oprah is worth an estimate of $3.1Billion but the American philanthropist continues to show her passion for what she does by helping others.
Richard Branson- Give back to the community
The UK is certainly known for its great poll of talented entrepreneurs, but Sir Richard Branson is right up there, at the far top of the ladder. The Virgin Group founder made his fortune by bringing to the world a fantastic idea, which he executed extremely well and turned a blind eye to the haters. He is known as an influencer and he is an inspiration to many aspiring entrepreneurs. Like the other legends mentioned in this article, Mr Branson gives back to the community by being involved in different charities and by helping aspiring visionaries bring their concepts and business ideas to fruition. Sir Richard Branson is always on the lookout for new opportunities and he nurtures those ideas that can bring a difference to the world. He listens to his intuition when it comes to people and business matters and takes calculated risks to move forward with them.
The 5 individuals mentioned are definitely big influencers and what they have created is part of our everyday life. With entrepreneurs like these as role models, there is a high chance that the business world could continue to see new visionaries come to the surface.